Together LA
International Christian Conference
During my time at 6th Street PR, I had the opportunity to work with three other young public relations professionals to develop and launch a campaign for the annual Christian Together LA conference.
With over 50 diverse world leaders gathering to speak on issues such as racial reconciliation, urban partnerships, culture and social problems, this event offered a variety of content to cover and promote! I pitched for media coverage to over 15 news agencies and media groups (see example pitch letter below).
We used the following months to improve outreach and social branding. This work included website design, meetings with the event directors, and developing relevant social media content calendars for Facebook, Twitter and Instagram platforms.
On the day of the conference, we worked behind the scenes with media and event directors, and concluded with a fun snapshot with our university’s president, Dr. Barry Corey!
